Influencer Disclosure

2021 Influencer Disclosure Guidelines: US

… The FTC require influencers to spell out when there is any financial or personal relationship with a brand. This includes but is not limited to monetary ⁽¹⁾ …

… 7 If the audience understands the relationship a disclosure isn’t needed. Some influencers only tag the brands of their sponsors ⁽²⁾ …

FTC Guidelines for Influencers and Brand Owners – EcomCrew

… 20 Influencers Who Have a Material Connection with Advertisers Need to Disclose Their Relationship Once you have a material connection with the ⁽³⁾ …

… Your material connection to that company should be clearly and conspicuously disclosed in your endorsements.] To make a disclosure both “clear” and “conspicuous ⁽⁴⁾ …

Influencer Marketing And FTC Regulations – Forbes

… 2 Be sure that text disclosures are visible and not “hidden” between other hashtags. The disclosures should be visible in the text and not in ⁽⁵⁾ …

… The Disclosure Guidelines apply to anyone involved in influencer marketing practice. It is important to note that the same principles underling these industry ⁽⁶⁾ …

What are the FTC Social Media Guidelines that Influencer …

… 17 With the rapid expansion of social media and influencer marketing over original 90 influencers and marketers and making their disclosure ⁽⁷⁾ …

… On image-only platforms like Instagram Stories superimpose disclosures over the images. Disclose that you could earn a commission on LTK or rS links. Make sure ⁽⁸⁾ …